Marketing on the
World Wide Web
offered by
Twin States Environmental
You'll
find something here to help you decide how to Market Your Business on the
World Wide Web using
the Internet. If you have any questions or need to know more, please email
us.
Your web
advertising will take time and/or money to get results. If you have
limited internet knowledge and/or limited time to do it yourself, you will be
better off paying for professional help. Basically, if you have a limited
budget, you can:
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start with the affordable
directory page listing on this site,
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add web pages on this site
when you are ready, and then
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go to a full-blown web site of
your own when you feel that it fits your budget
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ObionCountyShopAtHome.com brings you the following step-by-step product and
service guide, complete with an evaluation of the time and money required for
each option. Some of the services are offered by us and some are offered
by other fine companies.
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Product and Service click
on pictures
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Summary Description |
Evaluation |
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Page
Listing Your Business on
ObionCountyShopAtHome

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The
ObionCountyShopAtHome.com (OCSAH) website is an on-line Directory
of local Obion County businesses. Our on-line traffic has been over
35,000 daily visitors since beginning in June 2000. Our local on-line
community enjoys returning for Shopping Info, Buying, and much more!
To learn more about OCSAH, click here.
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The simplest way to get your basic business information on
the Internet. Low cost. Easy to do on-line in just a few
minutes. Includes your email and website links if you desire.
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Webpages on
ObionCountyShopAtHome

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For businesses who don't
have a Domain name or need a complete website
but want to advertise more than just a Directory
listing. OCSAH will assist you in gathering more detailed information and
pictures to be place on webpages found on the website. Pages are setup and designed for you by
OCSAH. You can also have on-line forms created for website
visitors to submit information to you via email.
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No technical
knowledge required. Some time required to gather your information. Cost is a little more than
"Listing" and depends upon the amount of content you
want.
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Domain
Name Registration
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A
website must have an address or Domain Name. You can Register a
Domain Name if it has not been taken by someone else. If you want to start
a website later, you may
want to register it now before someone else does. You can
"park" your Domain name and use it later when you are
ready. (To check a domain name's availability, enter it in the box
to the left and click Go).
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Cost is low. Little time involved. Do it
yourself on-line. It requires a little Internet knowledge to
complete.
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On-line
Website Creation and Design

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This
is for a simple website with your own Domain name. You choose the size
and style for your website. Hosting service and choice of Domain
name setup is included in price (you choose a domain name during the
setup process, no need to registry using the above link). You
don't need special software installed on your computer. The design
and publishing of your website is done on-line through you internet
connection and web browser. Any pictures you use must be in
digital format, i.e. scanned or digital camera.
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Do-it-yourself
website. Low to medium cost. Requires some technical
knowledge. Limited design and flexibility. Requires time to
setup and update when needed. On-line software works slower than
Off-line software (see next).
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Off-line
Website Creation and Design

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Develop
a simple
to complex website. The website is created and edited on your
computer without need of a live Internet connection. After the
website is ready or updated, you connect to the Internet and simply
publish (upload) the site to the server. Greatest flexibility in
design and use, and can grow as you grow. Complete control over
website development and updates. You registry a Domain Name, if
not done already, and get a Website Hosting Service to place your
site on-line. Recommend using a Consultant to assist in getting
started.
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Do-it-yourself
website. Requires website design software installed on a
computer. Need technical knowledge on software. Time varies
with extent of content material. Cost varies depending on software,
training, Domain Name registration & Website Hosting.
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Website
Development Services

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Complete
Websites created by paid professionals. They do the bulk of the
work. The most complex websites are maintained by these
Services. These professionals can do just about
anything for your website from design to functional use. They may or may not offer hosting
service and will usually assist you with Domain Name registration. The options here are many, A good working relationship
with the website developer is important. Any of the services or
products mentioned here are offered by these companies.
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Cost
is medium to high. Requires Domain Name registration. Only as
flexible as the service makes it. Editing updates usually done by
the service but can be done in-house. Requires the time you feel
its worth.
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Search
Engine submission of your website

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People
on the World Wide Web can find you easier through Search Engines.
By typing in a word(s) to look for, these Engines locate websites with
that word(s) from "indexes" containing words found at a
website's address. People will find you from key words placed on your website.
Get you website into over 20 Top Search Engines on the
World Wide Web, including AOL, NBCi, and more!
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Requires an existing website on the Internet. Simple
to do, a little technical knowledge required. Low cost.
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Banners

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If
you have a website or webpages, placing a "Banner" on OCSAH
and other websites can increase traffic to your information.
Custom Banner design for your business is included in the cost.
You can use a banner designed for you by OCSAH on any other website you
arrange for.
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Cost is medium and depends on size and length of time the
banner runs. Easy to do, OCSAH will design and setup.
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85% of Americans now use the
Internet to locate products, services and information
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Most affordable and cost
effective advertising compared to newspaper, radio, and television
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Available for World Wide
Web viewing 24 hours a day, 7 days a week, 365 days a year
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The Internet is the
fastest growing chain of communication to date
What can ObionCountyShopAtHome.com
do for you?
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Establish your business
presence on the World Wide Web, people look & find you.
Expose your business to
our "on-line" community, web surfers interacting with our site.
We'll provide FREE
"Direct Email" for your sales and specials to over 600 addresses!
We'll do it all for you
or show you how to development your own Internet website.
People visit us.
Over 250,000 daily visits since the website creation in June 2000.
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Provide non-static and
interactive display advertisements, attracting more customers to you
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Gather information from
surfers visiting your webpage who submit requests, email, etc.
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As a virtual mall, one
Website address is an easy to remember gateway to every business
The
current website traffic is averaging over 450 Visitors a day with over 1500 Hits
each day. While it is true that the website can be visited by anyone in the
world on the internet, OCSAH only promotes locally to provide shopping
information to local persons using the internet. In keeping with it's
mission, OCSAH reaches local web traffic to market local businesses and keeps
more "shopping at home!" See "About
Us"
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